About Us

Intercept & Influence was originally developed at Angelsmith, Inc., a web optimization agency.  It became so successful that we’ve created its own entity!

We have intentionally structured Intercept & Influence for the dynamically changing digital marketing landscape. While we’ve established long term relationships with many clients, we do not require long term contracts. 

We start every relationship with a deep dive analysis that prioritizes revenue. If we don’t believe our products can help you achieve your financial goals, we will help you find a better fit. 

We have helped drive millions of dollars in ecommerce revenue, countless digital reservations, and generated a significant number of b2b leads for our clients. 

CMO Level Help Now

Lead by Carin Oliver, Intercept & Influence Marketing was born from our work process at Angelsmith.  I&I is a flexible and campaign-focused alternative for brands that need strategic focused strikes in a plug and play format.  We specialize in identifying organizational needs and solving hurdles that are impeding online revenue. Oliver has worked with a wide variety of companies including wineries, restaurants, consumer packaged goods, franchise organizations, and health, fitness and wellness.   We have helped brands through email marketing, social advertising, web optimization, ongoing consulting relationships, training, building out and restructuring internal teams. We have intentionally designed Intercept & Influence to provide easy to implement, low cost programs to accommodate dynamic brands. Our programs are intended to provide incremental revenue and free up your internal staff for other mission critical activities.
Carin Oliver CMO Consultant

Carin Oliver, Founder

Carin is responsible for helping clients develop strategies to increase sales and leads. She created Intercept & Influence™, as the partner and chief innovation officer at Angelsmith.  

She has more than 20 years of marketing experience that includes  The NOW Massage, The Hess Collection, Mind and Body Products, Disney Live, Napa Technology, La Tortilla Factory, Kite Hill Cheese, Hilton Hotels, Booch Pops, Chevron Products Company, Dobbes Family Estate, Rodney Strong Vineyards, Autodesk, Gloria Ferrer Sparkling Wine, Planet Hollywood, California Pizza Kitchen, Carmax, Fleming’s Prime Steakhouse & Wine Bar, Johnnie Walker, Palms Casino Resort Las Vegas, Smashburger, Mary’s Pizza Shack, Tanqueray, Taco Bell Foundation, KFC and others.

Her personal passions include great wine, sushi, steaks and cupcakes, and big happy Labradors. She lives and works in Los Angeles with her family. 

LinkedIn: Carin Oliver